Economy, culture and education
Ede local council has been stimulating and supporting Van Gogh’s Taste since 2015. The projects are designed to contribute to the development of day excursions and longer-stay tourism, as well as Ede’s economic development. The local council welcomes initiatives which offer a stimulus for local cultural life. Van Gogh’s Taste also offers space for a range of educational projects at all levels, aimed at encouraging and stimulating knowledge in the areas of healthy eating, nature and culture.
NATURE, CULTURE AND FOOD
The combination of nature, culture and food provides an increasing draw for visitors from near and far to Ede and the Veluwe area. The principal gems include the Kröller-Müller Museum and the De Hoge Veluwe National Park. Ede is the location for a rising number of food events, from the ‘Fresh Marketer of the Year’ awards and ‘Food Unplugged’ to a festival celebrating unprocessed foods and the ‘Ede Capital of Taste’ event.
The introduction of Van Gogh’s Taste pools the stronger points Ede has to offer its residents, visitors and companies. Nature, culture and food are blended to become an exhilarating experience to be enjoyed by everyone.
If you have an engaging and creative idea regarding Van Gogh’s Taste please do not hesitate to contact us!
TRYING VAN GOGH’S TASTE?
What do you think of a cup of hot Vincent coffee to wash down a crunchy, fresh Van Gogh biscuit? Or would you prefer a drink, such as Vincent beer or freshly pressed blossom juice?
Various Ede food producers have developed products based on the taste profiles. The result: a product inspired by Van Gogh’s life and work, made with local Ede ingredients.
Van Gogh products are available at various locations:
• Cultura, Molenstraat 45, Ede
• Makandra, Klaverkampweg 1, Ede
• Eetvallei (webshop)
• At the producers’ various locations
WOULD YOU LIKE TO KNOW MORE ABOUT VAN GOGH’S TASTE?
You can find the entire story that underpins the Van Gogh’s Taste initiatives in our Taste Guide, together with information about the Kröller-Müller collection, paintings from the Pop-Up Museum, the taste profiles and fun recipes to try out at home! Download the Taste Guide here.
VAN GOGH POP-UP MUSEUM
The Van Gogh’s Taste Pop-Up Museum is a travelling exhibition showing reproductions of paintings from the Kröller-Müller Museum, which recounts the captivating story of Vincent van Gogh’s fascination for the countryside and rural life. The next Pop-Up Museum is programmed for October and will be located at the Ede Kazerneterrein during the World Food Month. More information regarding Van Gogh’s Taste can be found in the Culinary Enjoyment Guide, which also includes details of the exhibition.
VAN GOGH’S TASTE CYCLING TOUR
The Van Gogh’s Taste Cycling Tour joins art, nature and food in a unique way. This new route takes you through Ede and a beautiful part of the Veluwe region. Along the way you will discover a number of ‘Van Gogh’s Taste’ restaurants, as well as have the opportunity to visit the Kröller-Müller Museum. Download the cycling tour here.